Tenerife Fashion presented in Madrid
Article added 03/12/2007
Tenerife Fashion, which is promoted by the Tenerife Cabildo, presented their spring collections in Madrid. Around 350 media specialist including Journalists, photographers and stylists both domestic and foreign, such as Cosmopolitan, Vogue, Marie Claire, Hello and Elle magazine, where first to see the collections from pret-a-porter, Pi 3 14, Fascini di Pietra, Roselinde, Silver Point, Baronetti, Lasanfil, Ocean Canary, Marina Hernandez and Oh Soleil. The councillor for Island Economic Development, Trade and Employment, Efrain Medina, who attended the presentation, stressed the relevance of this event and said that, "the textile industry in Tenerife is in a situation of sustainable growth." Efrain Medina also stated that one of the main objectives of Tenerife Fashion is, "to reach various markets, because we have a highly competitive product." One of the major benefits of this type of presentation is showing the forthcoming collections to potential purchasers, who can buy clothes and then market them in their outlets. Tenerife Fashion is an initiative promoted by the town council which this year is celebrating its tenth anniversary. Its aim is to promote textile enterprises located on the island and enhance their productivities in industry, along with higher employment and export opportunities. Tenerife Fashion is a collective of 19 companies with 21 brands.
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